Stuff’s happened quite quickly today: let’s get right to it 😀
This seems like a solid move, in my head: more people can come in and become part of the family, whilst the highest Tier is now cheaper (and hopefully a little more attractive as a result.) Whether of course the person who asked me for this change was expecting it to happen and will now subsequently sign up is another matter entirely. The logic works regardless, and was quite easy to move things around to accommodate a change in focus.
I think it is important, especially in the current climate, to show a measure of flexibility when it comes to accommodating change. It also gives me some thoughts on how to work the upcoming content planned into slightly more attractive packages. This weekend would normally be time off but I’m ready to try and work through some new ideas. We’ll talk about this in more detail next week.
For now, however, it’s time for some aggressive marketing…